2016 will be a defining year in the Portuguese telecommunications’ market. A series of events in the period 2013-2015 brought severe changes to the sector: the merger of ZON and Optimus resulting in NOS, the change of ownership of PT, and also of Onitelecom and Cabovisão.
Commercially, we witnessed an increased bet in multiple play, the entrance of Vodafone in the fixed markets and technology investment by all major operators in.
According to OECD statistics Portugal is today ranked in the top 20 countries in the world with more use of fibre optic technologies but service providers are still employing aggressive market strategies in obtaining new customers and are also increasing their bets in technology markets such as bid data, cloud storage and the internet of things.
This report provides the readers with a brief overview of the market and its four major market players as well as a review of the Portuguese telecommunications’ legal framework.